Staff Reporter : The youth-favorite smartphone brand, realme, proudly announces a significant milestone, having achieved 300 million users worldwide within just 7 years. This exciting achievement was verified by Counterpoint. After reaching 100 million users in 2021 and 200 million in 2023, realme continues to embody its spirit of ‘Make it real’, solidifying its position as one of the fastest-growing smartphone brands globally.
Since its launch in 2018, realme has placed young users at the heart of its strategic vision, aspiring to become the leading tech popularizer for the young generation. The brand consistently exceeds users’ expectations by introducing cutting-edge technologies that enhance user experiences in gaming,
photography, outdoor activities, and other youth-driven interests. realme’s diverse product line caters to various budgets and lifestyles. From its signature flagship GT series to the versatile mid-rangenumber series and the budget-friendly C series, realme ensures that every young user can find the most suitable option.
Deeply rooted in youth culture, realme is committed to becoming the ‘coolest’ phone brand. To explore and capture young people’s interest, the brand actively collaborates with popular IPs—ranging from Lonely Planet (travel and lifestyle) and Dragon Ball &Naruto (anime) to FreeFire (esports). For realme, achieving the 300 million.
milestone signifies more than just sales figures; it represents 300 million real stories told by each individual that the brand cherishes.
Meanwhile, realme fosters a vibrant global community of over 15 million fans. The brand regularly organizes events to engage and support this active community. Annually,
realme celebrates its founding anniversary on August 28th with the 828 Global Fan Festival. Last year’s event in Shenzhen, China welcomed over 200 international media and fans, unveiling groundbreaking innovations such as the 320W charging solution, capable of delivering a full charge in just 4 minutes.